Together We Served had built something powerful: a platform where military veterans could document their entire service and receive a beautifully rendered digital plaque of badges, medals, and unit patches. But there was one piece they couldn’t deliver themselves, and it was the piece that mattered most: getting that plaque on the wall. Here is how a business framing partnership closed the loop, turned a digital file into a forever keepsake, and gave their members an experience worthy of the service it honors.
Meet Together We Served
Together We Served (TWS) is a military heritage preservation platform built for the people who lived the history. Veterans use TWS to create a permanent, detailed record of their military service: units served with, deployments, awards, the whole story. The platform turns that record into something tangible, a high-resolution digital plaque rendered with accurate graphics of every badge, medal, and unit patch a veteran earned.
It is meaningful work. Veterans get a piece of their service that they can actually hold onto. Families get something to pass down. The one thing TWS could not do on their own was get that artwork onto a wall.
The Challenge: Producing the Artwork Was Only Half the Job
TWS had perfected the hard part, producing accurate, beautifully rendered service artwork at scale. What they had not solved was the last mile, turning that digital file into a finished, framed piece a veteran could actually display.
In founder Brian Foster’s words, “We produce the artwork and rely on customers to carry out their own framing.”
That gap created real business problems:
- Inconsistent quality. A veteran’s service record deserves to be displayed properly. Leaving framing up to each customer meant some pieces ended up beautifully framed, some in a big-box-store frame, or never made it onto the wall at all.
- Incomplete product experience. TWS could deliver the artwork, but not that final moment, the part where the veteran or their family hangs it up and steps back. Without that, the product felt unfinished.
- No turnaround control. When framing happens off-platform, there is no way to promise customers when their piece will be ready. The story ended at “here is your digital file,” and that is not where it should end.
The Solution: A Custom Framing Workflow Built Around the Product
TWS and Frame It Easy built something together: a dedicated landing page that takes the friction out of the framing step entirely.
Here is what it looks like for a TWS member:
- Build the plaque on TWS.
- Upload to the dedicated Frame It Easy landing page.
- Vet chooses between a Basic or Formal Plaque, 11″ or 17″ Premium
- Add to cart, ship out.
We print and frame the plaque and ship it directly to the veteran within days.
The key move was building a custom-configured ordering system that fits TWS’s product: sizing logic, frame spec, branding, and customer flow. They upload, they pick a size, and they are done. No guesswork here!
When asked what stood out most about working with us, Brian responded, “Cooperation with Frame It Easy management to create a custom ordering system that was very easy for our customers to use.”
Full-Service Framing and Fulfillment
We now offer value-added services, branded inserts, custom box labeling, art installation, mat attachment, and specialized hanging hardware for our business account holders. These options are available by request and reviewed on an individual basis. Reach out to our Business Framing Team to learn more.
What Changed for the Business
TWS now has something they did not have before: a complete, end-to-end product. Service record to digital plaque to a professionally framed piece on the wall, and no customers are stuck on step two.
The impact shows up across the business:
- Time saved on every project. Framing is no longer a bottleneck or a customer burden.
- Reduced framing costs compared to local framers that customers used to fall back on.
- Higher perceived value of the finished work. The framed piece is what veterans actually want, and now that is what they get.
- Fast turnaround. Framed and shipped in just a few days.
Results reflect Togetherweserved.com’s specific partnership and product. Individual business outcomes vary based on volume, customer base, and how custom framing fits into your business. Talk to our team about what a partnership could look like for your business.
When asked what stood out most, Brian did not lead with the product. He led with the people:
“Frame It Easy is run by an exceptional group of very smart professionals who go the extra mile to provide the highest quality of product and service. It not only makes our business run extremely smoothly but also provides a very high degree of customer satisfaction.” -Brian Foster, Together We Served.
How Could a Custom Framing Partner Work for Your Business?
The TWS story is only one example of what is possible when framing becomes part of your process instead of an afterthought your customers have to solve. If your business produces art, photography, or branded creative that customers want to display, you probably have the same last-mile problem TWS did: you make something beautiful, then hand off a file and hope it ends up on a wall.
The TWS model doesn’t quite fit your business? No problem. We service our business clients in many ways, from bulk orders to 3PL logistics to custom color-matched matboards. Regardless of what your business needs or problems you’re running into, we solve them.
And it does not stop there. Frame It Easy partners with all kinds of businesses on custom framing solutions:
- Galleries needing reliable bulk fulfillment for shows
- Interior designers managing client projects at scale
- Retailers adding framed art to their offering without holding inventory
- Shopify sellers are integrating framing directly into their storefronts
- Corporate, office, and commercial buyers handling installations at scale
- Artists who want to add print and frame fulfillment to their offering
Our Most Budget-Friendly Picture Frames
Popular amongst our wholesale purchasers, the Wilton is our best-value wood frame style. It has a flat profile face that is 1 ¼” wide. It’s a quality composite wood picture frame, or MDF material, that’s finished with a decorative wood pattern wrap.
FAQs About B2B Custom Framing With Frame It Easy
How does Frame It Easy work with businesses?
Every partnership looks a little different. Some businesses use our standard Business Account features (white-label shipping, wholesale pricing, and dashboard order management). Others work with us on a custom landing page that ties our framing directly into their product flow. The starting point is a conversation: tell us about your business, and we will figure out the right setup.
Does Frame It Easy do white-label fulfillment?
Yes. Business and Reseller accounts get white-label service at no extra cost. Orders ship directly to your customer with your branding on the packing slip and shipping label, not ours.
What kinds of businesses already use Frame It Easy?
Artists, photographers, galleries, interior designers, online retailers, Shopify sellers, corporate buyers, military and commemorative platforms, and more. The common thread is needing reliable, custom-sized framing without taking on production, inventory, or fulfillment overhead.
How long does production take for B2B orders?
Most orders are produced in 3 to 5 business days, with shipping adding 1 to 5 days depending on location. For larger orders or specific deadlines, we discuss timing during a consultation.
Need Frames For your Business?
If custom framing is part of your business, there’s likely a partnership solution that fits your needs. Whether you’re an artist selling online, a retailer sourcing inventory, an interior designer managing installations, or an organization coordinating large-scale projects, the right framing partner can help simplify the process while maintaining a professional presentation.
For a broader look at when Frame It Easy is the right fit, explore our business framing solutions. And if you’re planning a larger project, our bulk frame ordering guide can help you understand what to expect as your needs grow.
So where do I start?
The best place to start is by creating a Business Account. Eligible businesses receive 15% off every order with no minimum purchase requirement, along with access to volume pricing opportunities and dedicated support from our team.
Once you connect with us, we’ll learn more about your goals and help you find the right framing, matting, printing, and fulfillment solutions for your business. Tell us what you’re working on…we’re here to help make it easy.
